Bitcoin heavyweight Metaplanet just made another power move. The Tokyo-listed investment firm dropped a cool $12.9 million to scoop up 135 BTC on February 25, 2025. Not cheap either—they paid about $95,951 per coin. Their Bitcoin stash now sits at 2,235 BTC, worth roughly $199.8 million. Talk about commitment.
These guys aren’t messing around. Since declaring Bitcoin as their core business last December, they’ve been on an acquisition tear. Their “21m Plan” aims for 21,000 BTC by 2026—ambitious much? They’ve completed just 5.54% of it so far. Baby steps, right? With illiquid Bitcoin supply reaching 14.8 million BTC, their aggressive accumulation strategy aligns with broader market trends.
Metaplanet’s following the MicroStrategy playbook to a T. Buy Bitcoin. Raise money. Buy more Bitcoin. Repeat until rich. Or broke. Their average purchase price across all holdings stands at $82,000, giving them about a 10% unrealized profit at current prices. Not too shabby for corporate bean counters.
The purchase came at an interesting time. Bitcoin was trading around $89,000, just before dropping to $87,115. Meanwhile, Bitcoin ETFs were seeing massive outflows—$357.8 million worth. Market sentiment? In the toilet. Metaplanet? Buying the dip.
Interestingly, Metaplanet’s stock actually fell 3% to 6,010 yen after announcing the purchase. They’ve already seen remarkable growth with their stock up 233.7% year-over-year despite occasional daily fluctuations. But zoom out—shares are up 67.5% this year and a mind-boggling 4,600% since they started their Bitcoin strategy. Early investors are swimming in champagne.
Market scoffs at short-term dips while Metaplanet’s Bitcoin believers bathe in 4,600% returns. The numbers don’t lie.
The company now ranks as Japan’s largest corporate Bitcoin holder and 14th globally among publicly traded companies. They control about 0.01% of Bitcoin’s total supply. A drop in the bucket, but it adds up. This move reflects their commitment to cryptocurrency as a long-term asset class in their portfolio strategy.
Beyond just hoarding Bitcoin, Metaplanet actually runs hotel management and Web3 businesses. They even offer Bitcoin adoption consulting. Ironic? Maybe. Profitable? Definitely.
Will their Bitcoin gamble pay off long-term? The market’s turbulent. Their strategy’s aggressive. But one thing’s certain—they’re all in. No turning back now.
